Experience the power of simplicity
AWARD WINNING EXPLAINER VIDEOS
EXplainer video production company
What is an explainer video?
First of all, welcome to The Cuillin Collective; an original and leading explainer video company. And one of the world’s first! We are also a Scotland based video production company. Although we are based in the UK (in Scotland to be precise) we cater to companies from all over the world. We use smart data to make our high quality explainer videos and live action videos, meaning our focus is always on increasing engagement levels and conversions with technical analysis determining this such as drop-off points and thumbnail views.
Content is important when trying to increase your brand awareness and incoming website traffic. We all know this. However, when a customer lands on your website it’s important that they know exactly what it is that you do.
Question: Can you do this in under 60 seconds with images and content? The short answer is ‘No’ Yes, content and images have their place but to ensure that your traffic is converted into a sale, it is vital that they understand what you are selling and why it will benefit them. If the viewer can understand this then the sale is all yours. The only way that you can do this is by using an animated marketing video on your landing page.
Since we began in 2009, we’ve created more than 2,500 explainer videos for over 600 different companies. Got questions? Head on over to our contact us page where we answer a few of the most common questions we are asked.
EXPLAINER VIDEOS THAT JUST WORK
Ensuring that you get excellent return on investment is extremely important to us here. Every month we spend a good number of hours reviewing the engagement graphs of our animated explainer videos to ensure that we continually evolve. What works, what doesn't, what length is best for an explanation video? You know, all of the important questions in life.
To give you an idea of what we've learnt, the best time to introduce your business is between 20-28 seconds. Why? Well, I don't really know. We noticed that there was a drop in engagement in our animated videos at this point. Before we would explain the problem for around 30 seconds but now we introduce the solution around the 23 second mark then if there are more issues to relate to we bring them back later on. This pretty much stopped the engagement drop. This is why we spend time every month monitoring and why we constantly strive to improve. We want to be the company that produces the most engaging and affordable animated explainer videos on the market in 2024.
Looking for an explanation video?
We've been an explainer video production company since 2009, created more than 2,500 animations for over 500 different global companies. From Scotland to Nova Scotia; we cover everywhere. We price our explainers in GBP, USD and Euros for your convenience and we price per completed second. Like our animations, we like to do everything as simple as possible.
Whilst we do mostly create Medical Explainer Videos we do cover all topics. It can be SaaS explainer videos, live action for crowdfunding/Kickstarter or even just for your website we cover it all. We can work on a single project basis or long term (with a discount to boot)
